Executives Branding is an executive career branding, communications and coaching company for executives and professionals working in ASIA, an exciting, vibrant and multi-cultural region which offers tremendous economic and growth potentials.
(Read interview with personal branding coach, Frankie Mao).
By providing measurable and quantifiable deliverables, Executives Branding endeavours to enable our clients to achieve their career ambitions and fulfill their life aspirations.
(Read live to work and not just work to live).
The centre of everything that we do with our clients revolves around the ART and SCIENCE of COMMUNICATIONS.
What you say, how you say and to whom you say to, either alienates or bonds you to them. The communication messages to your leaders, reports, peers, clients and anyone whom you are in touch with, impact the positioning of your brand.
Executives Branding was founded in early 2010 by Frankie Mao, Principal and Chief Career Branding Strategist of the company. Frankie has been involved in coaching since it was introduced to Singapore in 1998.
His first career of 11 years as a successful finance treasury executive in both local and foreign banking institutions, has provided him with insights and understandings of the success conditions of demanding and fast paced careers.
Frankie set up a coaching and leadership development company, The Inspiring Edge from 2000 to 2002 to train managers and leaders in acquiring leadership development capabilities. Since then, he has been passionately learning, discovering and acquiring new skills and knowledge to strengthen his thought leadership as a professional coach.
Executives Branding was set up to meet the increasing needs of Career Executives and Professionals to manage, 
adapt and succeed in the fast changing world of work.
To meet the increasing multi-cultural environment of Asia where expatriates and locals are working side by side, Executives Branding has formed associate partnerships and alliances with experienced career and leadership specialists to serve executives and professionals working in Asia.
Mission
To be the best communicator of our client’s unique promise of value to the market place.
Vision
To educate, empower and enable Asia’s executives and entrepreneurs to realise the power of Authentic Personal Branding and to help them develop their own Personal Brands.
Core Value Proposition
ExecutivesBranding is dedicated and committed to working with you to discover and fulfil your professional aspirations. Enjoying, being rewarded and fulfilled in what you do is important to us.
We are serious in wanting you to live your life to the fullest by patiently empowering you to create inconceivable futures at work for yourself. Your fulfillment in your life’s work is our objective and your joy and happiness is our goal!
At ExecutivesBranding, we truly believe that work can be fun and rewarding!
Our differentiation is the ability to use innovation and provide integrated solutions to enable you to build a life of personal and professional success so that your work and life can be fulfilling, enriching and rewarding!
Purpose
Work is an expression of who we are as individuals. What we do is no longer defined as a job.
We see work as a catalyst to evoke the best potentials from each of us, thereby invoking the creativity, passion, entrepreneurial spirit and energy to be empowering and enabling, bringing joy and success to the organisations and people around us.
Nothing Is More Fulfilling Than Living A Life Well-Lived
Our purpose is to enable Asia's executives and professionals achieve satisfying, fulfilling and rewarding careers.
Values
Empowering Our Clients To Create Their Inconceivable Futures
Possibility Thinking By Creating Pathways And Strategies
Stand Out For Our Differentiation
Positive Communications
Authenticity and Integrity
Valuing Relationships
Power of Visioning
