My Unique Promise of Value
A Visionary who is always creating possible futures with his clients, Frankie loves to work exclusively with talented Middle to Senior Level Executives and Professionals to accelerate to their Top Executive Positions.
As a successful ex finance executive, Frankie wants to help these individuals avoid BURNOUT and instead achieve BALANCE in their Personal Lives and LONGEVITY in their Professional Careers.
Frankie brings with him 20 years of both corporate and people development experiences. His unique differentiation is his ability to align coaching outcomes into tangible measurables. His talent is the creativity to develop attractive, compelling and branding communication messages that bond, build and enhance his clients' brands. What you say, how you say and to whom you say to impacts the value of your brand
As a trailblazer who embraces cutting edge training methodologies, he had travelled to Greensboro, North Carolina for Centre for Creative Leadership's (CCL) Benchmarks 360 Feedback Certification, Washington DC for JCTC Career Coaching and recently to New York for Reach Masters Branding Strategist Certification.
His memberships, certifications and thought leadership are testimonies of his thirst for knowledge so as to provide forward thinking solutions to meet client's aspirations and ambitions.
Frankie Mao, the Founder of Executives Branding, is the rare Career Branding Expert who specialises in working with Middle to Senior Level Executives in Singapore. Acknowledged as the 1-2-3 Success Coach by clients, associates and friends, his coaching approach of extract- enable-empower is a simple, and yet intense and powerful way of assisting his clients achieve their desired results and successes.
Frankie has this extraordinary ability to feel for his clients; the pressures, the expectations and demands they have to shoulder. And yet by patiently shifting them forward, he is able to uncover the real value of who they are (core values, passions, abilities and visions) and develop powerful strategies of branding to extract their potentials, express their worth and exude their unique differentiations to their respective organisations
His Unique Selling Position – Discover Your Value, Increase Your Worth
His Mission – Building Satisfying, Fulfilling and Rewarding Careers
Frankie truly believes that every one of us has a Unique Selling Position.
Difficulty is to uncover it, communicate it and lastly, to monetise it.
THE FINANCE EXECUTIVE (1987-1999)
Frankie brings with him a repertoire of life skills and extraordinary career experiences. A highly demanding first career of 13 years as a foreign currency team head with local and foreign banks like DBS, Bank of Montreal and Barclays Capital has provided him with the insights, intuition and illuminations of coaching highly talented and successful executives and professionals to produce extraordinary performance results.
His diverse cultural experiences working in the various financial institutions have given him a head start in understanding the impact of organizational values in the motivation of an executive. In working with his client on career management goals, Frankie seeks to discover the importance of shared values, developmental goals and leadership engagement with the executive.
Given that successful trading requires multi-dimensional skills like critical analysis and consulting, forward thinking, flexible and quick decision making, Frankie is able to empathize with his clientele of talented executives who have to face and grapple with insightful, vision minded and quick decision making challenges often on a daily basis.
THE CAREER AND EXECUTIVE COACH since 2000
In 1999, Frankie incredibly did an 180˚ turn and transitioned into a performance coach. Through a series of psychometric tests and with help from his coach, he uncovered the abilities of writing, consulting, speaking and people developing. From his school days of debating and writing schools’ newsletters, he polished the innate skills and grew in his passion to be a coach.
He has been involved with coaching since it was introduced in Singapore in1998. At that time, he founded The Inspiring Edge to train and coach middle level and senior executives from both local and multinational companies. Some of his previous clients included UBS where he facilitated Centre for Creative Leadership’s 360 Feedback Tool and Defence Science & Technology Agency where he conducted leadership training programmes.
He had written numerous articles which were published in Straits Times and other journals and was a frequent speaker in many business organisations. Frankie’s clients love his coaching style which is intense and fun, challenging and provoking, stretching and expanding and forward looking! To those who know him well, Frankie is intensely creative and entrepreneurial, purposefully revolutionary and unconventional and passionately sensitized and vision minded.
He is a natural people’s developer who enjoys bringing out the best in others as evident in the achievements of his corporate executive wife (Asia financial services director of a US Telecom MNC) and eldest son (aged 16 who attended the gifted programme). He has two other wonderful children aged 8 and 7 years old respectively. Frankie truly believes that living an authentic life based on one’s values, abilities and vision can generate rewarding and fulfilling success in the person’s personal and professional lives.
His success quotient
Extraordinary People Are Ordinary Individuals Who Create Possible Results From Impossible Situations ..Frankie Mao
His purpose quotient:
And In The End, It’s Not The Years In Your Life That Count. It’s The Life In Your Years That Matters …Abraham Lincoln
His vision:
To educate, empower and enable Asia’s executives and entrepreneurs to realise the power of Authentic Personal Branding and to help them develop their own Personal Brands.
Professional Training
Reach 360 Personal Brand Feedback Certification
Reach Certified Personal Branding Strategist
Entrepreneurial Coaching
Career Coaching
DISC Certified Behavioural Consultant
CCL Leadership 360 Feedback Certification
Coaching Certification (Coach U)
Professional Membership
World Futurist Society
Centre for Coaching Mastery
Reach Branding Club
Foundation for Critical Thinking
Human Capital Institute
NUSS Graduate Club
Personal Reading Favourites
Masterful Coaching by Robert Hargrove
Last Word on Power by Tracy Goss
Career Distinction by William Arunda & Kirsten Dixson
Critical Thinking (Taking Charge of Professional & Personal Life) by Richard W. Paul & Linda Elder
The Adult Years (Mastering the Art of Self Renewal) by Dr Frederic M. Hudson
Build a Brand In 30 Days by Simon Middleton
Passions
Reading, Writing, Cycling, Jogging, Weight Training, Branding
Academic Qualifications Bachelor of Arts (National University of Singapore, 1987)
